Building the Amul of vegetables through a full-stack agri-tech ecosystem.
KRS takes physical and digital ownership of the fruit and vegetable value chain: controlled production, village cold clusters, AI forecasting, blockchain-ready traceability, and branded retail outlets.
KRS captures value where India's produce market leaks margin, data, and trust.
Food wastage opportunity addressed through controlled cold-chain infrastructure.
Target shift in farmer share of consumer price.
Target branded outlets per state.
Cold rooms tied up or targeted in Odisha.
Village Panchayats for cluster-led rollout.
Odisha, Andhra Pradesh, Bihar as regional expansion path.
The seed round completes the closed-loop infrastructure needed for first commercial scale.
Tech Development
Finalize AI forecasting, blockchain modules, and Android/iOS ecosystem.
Cold Clusters
Establish the first 50 village cold clusters and storage operations.
Retail Expansion
Launch the first 20 KRS Sathi branded outlets in Bhubaneswar.
Operational Runway
Scale logistics, farmer onboarding, and core implementation team.
Demand Intelligence
Build market data systems for controlled production and price volatility management.
Traceability
QR and blockchain-ready transparency for consumers, officials, and enterprise buyers.
Back a scalable agricultural operating infrastructure model before commercial rollout.
The seed round supports technology completion, cold cluster activation, branded outlet launch, and operational runway.
